Expert Digital Marketing Manager Services for Maximum Online Growth
Welcome to Riazmurshed, your trusted partner for expert Digital Marketing Manager services based in the UK. Over the years, we have worked with businesses of all sizes, helping them navigate the complexities of digital marketing to boost their online presence. We have built successful strategies across SEO, SEM, PPC, social media, email marketing, Website design and content strategy each tailored to the specific needs of the business. Our team has helped both small shops and big brands. We make clear plans that work for each business. From my personal experience working with a small local business in London, we have seen firsthand how strategic digital marketing can transform a company from a hidden gem to a well-recognized brand. Whether you are a small business aiming for growth or a national brand looking to expand. Our expertise in driving brand visibility, brand awareness, increase sales, lead generation and ROI will help you outperform your competitors and thrive in today’s competitive digital marketplace.
Let us help you shine in your online business. Book Your Free Consultation Now !
What Does a Digital Marketing Manager Do?
A Digital Marketing Manager is the strategic heartbeat of any online marketing campaign. They combine creative insight with data intelligence to plan, execute and optimise digital strategies that align with your business goals. They manage campaigns across platforms like Google, Facebook and Instagram, SEO, PPC, search engine marketing, social advertising, conversion rate optimisation (CRO), analytics, content marketing and brand positioning to generate sustainable online growth
Key Responsibilities of a Digital Marketing Manager
A proficient Digital Marketing Manager manages a multidisciplinary mix of tasks, including:
- SEO strategy (Business Website Full SEO Optimize).
- SEM campaigns via Google Ads, Bing Ads and Microsoft Advertising (All Search Engine Ads Campaigns).
- PPC budgeting & bid management for maximising ROI.
- Social media management (Facebook, LinkedIn, Twitter, Instagram, TikTok).
- Email marketing automation with HubSpot, Mailchimp or ActiveCampaign.
- Analytics reporting via Google Analytics 4 (GA4) and Data Studio.
- Content strategy blogging, e-books, infographics and video scripts.
- Conversion Rate Optimisation, A/B testing and user journey mapping
Get started with a FREE SEO audit
All of our SEO plans come with a simple, fixed monthly price—so you always know what to expect. Each package is carefully designed to include the essentials: on-page optimization, keyword targeting, technical fixes, and regular performance reports. With a consistent, strategic approach, we help your website grow steadily and improve its search engine rankings over time.
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Explore our portfolio and discover how we’ve helped businesses like yours thrive online.
From Vision to Reality – See Our Work in Action!
StuAdvice – Empowering International Students for Global Success
Looking to build a powerful, student-focused website like this? Let’s launch your digital vision today!
Moving ASAP – Fast, Reliable, and Affordable Moving Services Across Canada
Want a clean, professional website that moves your business forward—fast? Let’s get started on yours today!
Vapes Hunter – Your Trusted Source for Vaping Products & Reviews
Looking to create a sleek, niche-focused affiliate website like this? Let’s craft your digital brand today!
We deliver a broad range of integrated services to elevate your digital presence.
Our Full-Spectrum Digital Marketing Services
Our managers function as strategic leaders overseeing campaigns across channels, aligning budgets, performing competitive audits and coordinating teams of designers, developers and content creators.
Online Marketing Manager Expertise
Get professional Website Design and Development services in the UK tailored to your business goals. We create Laptop and phone-responsive, user-friendly and SEO-optimized websites that drive traffic and boost conversions. Trust our UK-based team for stunning, high-performance web solutions that deliver real results.
Website Design and Development
Our PPC management ensures efficient ad spend across Google Ads, Microsoft Ads, Facebook Ads, LinkedIn Ads, Twitter Ads and emerging platforms. We utilise conversion tracking, interactive A/B testing and budget optimisation to drive quality leads and sales.
Paid Digital Advertising and Campaigns
We create personalised email flows from acquisition sequences and cart abandonment to post-purchase nurturing and loyalty programmes. We specialise in automation using HubSpot, Mailchimp, ActiveCampaign and Salesforce Pardot, combined with engaging HTML templates and subject-line optimisation for higher open rates and click-throughs.
Email Marketing Campaign Management
SEO and SEM Strategy Implementation
We craft tailored social media strategies on platforms like Facebook, Instagram, LinkedIn and TikTok, based on your brand voice and demographics. Services include:
- Editorial calendar planning
- Paid social advertising
- Community engagement
- Social listening
- Influencer collaboration
- ROI tracking through UTM URLs and social analytics
Social Media Marketing Management
Why Your Business Needs a Digital Marketing Manager
A Digital Marketing Manager is essential for businesses to effectively navigate the online space and enhance brand visibility. They develop and implement strategies across SEO, social media, content marketing and paid advertising to drive growth. By analyzing data, they optimize campaigns, ensuring the best ROI. A dedicated manager can adapt to industry trends, engage target audiences and stay ahead of competitors. In an increasingly digital world, their role is crucial for maintaining an effective online presence, improving customer engagement and achieving long-term business success. They ensure consistent, measurable results that align with business objectives. Simply put, they turn online presence into measurable profit. In today’s digital world, a Digital Marketing Manager is not a luxury; it’s a necessity.
Are You Looking For Website Design Service
Get a stunning, user-friendly website tailored to your brand and goals. Whether you’re starting fresh or need a redesign, we build websites that look great and perform even better.
Difference Between Traditional and Digital Marketing Management
Digital marketing is fundamentally different from traditional methods. Instead of billboards or print ads, your strategy unfolds online:
- Real-time data & analytics replace guesswork.
- Scalable PPC and content campaigns enable rigid targeting and performance control.
- Global reach with local relevance, like geo-targeted Google and social ads in the UK (e.g., targeting audiences in Manchester, Edinburgh, Cardiff).
- Interactive marketing live chat, community building and reputation management.
- Agile optimisation through iterative A/B testing and user behaviour insights.
Strategic Roles of a Digital Marketing Manager
Your manager functions as a campaign strategist, overseeing:
- Market and competitor analysis
- Cohesive marketing calendars
- KPI alignment (traffic, CTR, CPA, CLV)
- Cross-channel adaptation for UK and EU audiences
Digital Campaign Strategist Duties
We guide your brand through:
- Unique value proposition (UVP) definition
- Brand messaging & voice guidelines
- Competitive landscape positioning
- Reputation management
- Brand consistency across all touchpoints
Digital Brand Building and Positioning
We balance budget allocation across multiple channels using a data-driven approach. Our performance measurement includes metrics like Cost per Acquisition (CPA), Return on Ad Spend (ROAS) and Lifetime Customer Value (LTV). We continuously optimise using insights from GA4, Google Tag Manager and Power BI dashboards
Managing PPC and Analytics for ROI
Our managers coordinate multimedia content: blog posts, case studies, whitepapers, eBooks, video scripts, infographics all tailored to your industry and audience. We combine SEO best practices, tone-of-voice consistency and visual storytelling to position you as a thought leader.
Overseeing Content Marketing Strategies
Your Dedicated Digital Marketing Team Leader
An effective Digital Marketing Manager aligns creative development with marketing goals. They act as the central hub between website designers (UI/UX, visual branding), developers (Website speed, CRO) and content creators (blogs, video, SEO copywriting), ensuring timely delivery and brand unity.
Collaborating with Designers, Developers and Writers
Through agile methodologies and clear key performance indicators, your team benefits from metrics-based performance, transparent communication and collaborative best practices.
Leading Marketing Teams to Results
We leverage a full ecosystem of marketing tools:
- SEO: Ahrefs, SEMrush, Moz
- Analytics: Google Analytics 4, Google Tag Manager
- PPC: Google Ads, Microsoft Ads, Facebook Business Manager, LinkedIn Campaign Manager
- Social: Hootsuite, Buffer, Sprout Social
- Email & CRM: HubSpot, Mailchimp, ActiveCampaign
- Design & Productivity: Canva, Figma, Adobe Creative Cloud, Asana, Trello, Slack
Tools and Technologies We Use
Some impactful benefits you will gain
Benefits of Hiring a Digital Marketing Manager
- Higher SERP rankings
- Brand consistency across every digital channel
- Increased social engagement and click-through rates
Better Brand Visibility and Awareness
- Targeted content driving organic search traffic
- Efficient paid campaigns targeting relevant customer segments
- Improved lead quality with automation and retargeting
Increased Traffic and Qualified Leads
- A/B testing for landing pages and emails
- Conversion rate optimisation through heatmaps and user behaviour analysis
- Increase in sales continuity, LTV and ROI
Improved Conversion Rates and Revenue
Our four-phase approach ensures consistent performance
How We Work: Our Proven Digital Marketing Process
Audit and Market Research
- Comprehensive digital audits (SEO health, PPC efficiency, UX)
- Competitor benchmarking and content landscape mapping
- Exploration of target customer personas and funnel stages
Strategy Development and Planning
- Define goals (e.g., increase organic traffic by X%, reduce CPL by Y%)
- Construct detailed keyword maps and content calendars
- Plan PPC budgets, social content, email workflows and design assets
Execution and Optimization
- Implement campaigns across SEM, SEO, social, email
- Continuous PPC bid tuning and landing page testing
- Weekly optimization sprints targeting performance improvement
Reporting and Analytics
- Monthly dashboards on KPIs: traffic, leads, conversions, ROAS
- Quarterly strategic reviews and updates
- ROI validation and performance transparency
Industries We Serve with Digital Marketing Management
- Product feed optimisation, Google Shopping campaigns
- Conversion funnel mapping and cart recovery
- Influencer marketing and affiliate partnerships
E‑commerce and Retail
- Compliance-focused SEO
- Local SEO (Google My Business) for clinics, practitioners
- Patient-centric content lead magnets
Healthcare and Wellness
B2B and SaaS
- Account-based marketing (ABM) via LinkedIn campaigns
- Thought leadership content: whitepapers, webinars, case studies
- Lead-generation funnels
Education and Online Learning
- Targeted student acquisition campaigns
- Course landing page CRO
- Nurturing pipelines for prospective students
Digital Marketing Tools and Platforms We Master
- Search, display, video and shopping ads
- Social remarketing and demographic targeting
- Conversion tracking, pixel configuration, campaign optimisation
Google Ads, Facebook Ads and LinkedIn Ads
We configure and manage multi-channel ad campaigns:
- Conduct keyword gap analysis, technical site audits
- Monitor backlinks, domain authority, competitor performance
- Deliver monthly SEO reports with insights and action items
SEO Tools: Ahrefs, SEMrush, Moz
Our SEO experts:
Analytics and CRM: Google Analytics, HubSpot
We set up GA4, GA4 Ecommerce tracking, Data Studio dashboards, HubSpot workflows, contact lifecycle automation and CRM integrations to ensure data-driven insights and actions.
Case Studies: Real Results from Real Clients
E‑commerce Growth Through SEO & SEM
A UK-based fashion retailer saw 120% YoY organic growth and 40% uplift in paid search ROI after implementing our combined SEO-SEM strategy across clothing lines and seasonal promotions.
Local Brand Awareness with Social Campaigns
We helped a Manchester cafe increase foot traffic by 30% through Instagram and Facebook ads paired with local keyword-driven landing pages (e.g., “Best coffee shop Manchester”).
B2B Lead Generation via Content and PPC
A B2B SaaS provider in London generated a 25% increase in monthly leads through targeted LinkedIn campaigns and gated whitepapers distributed to marketing managers and operations directors.
Why Choose Us as Your Digital Marketing Partner?
Certified Experts with Industry Experience
Our team includes certified professionals:
- Google Ads/Bing Ads Certified
- HubSpot Inbound Marketing Certified
- Facebook Blueprint Credentials
- SEMrush, Moz, Ahrefs and Google Analytics Qualified
Combined with deep industry knowledge, we deliver proven results across e‑commerce, healthcare, SaaS and education.
Custom Strategies Based on Data and Goals
Everything from keyword selection to ad targeting is informed by data, informed by your business objectives, whether that is expanding UK reach, increasing lifetime value or improving retention.
Transparent Reporting and Communication
We provide clear, actionable insight through comprehensive dashboards updated weekly. You will receive “traffic-to-revenue” clarity in every campaign, with quarterly strategy reviews ensuring accountability and alignment.
Related Digital Services We Offer
Add even more value to your strategy with complementary services
Responsive design, UX best practices, CMS (WordPress/Shopify).
Web Design & Website Development
Local SEO, schema implementation, site speed enhancements.
SEO Optimisation Services
SEO‑aligned blog posts, video scripts, visual assets.
Content Creation & Blogging
Logos, visual identity systems, print collateral.
Branding & Graphic Design
Lead capture flow, nurture paths, CRM integration.
Marketing Automation & Funnels
Get Started with a Digital Marketing Manager Today
Ready to transform your digital presence?
Everything you need to know—clear, quick, and straight to the point.
Got Questions? We've Got Answers
An SEO Manager focuses specifically on on-page optimisation, keyword rankings, technical site health and link-building. A Digital Marketing Manager has a broader remit: they oversee SEO, SEM, social campaigns, email automation and cross-channel strategy for cohesive online growth.
That depends on your current stage: startups and small businesses often begin with part-time or retainers. As campaigns scale, your commitment may evolve to a full‑time manager or fractional CMO role.
Initial organic gains usually emerge in 3–6 months. Paid campaigns can yield measurable traffic and leads in days or weeks. Most clients begin seeing ROI within 3 months.
Every modern industry can benefit from E‑commerce, B2B SaaS, professional services, healthcare, to online education. The key is targeting the right channels and strategies.
Simply book a free consultation or complete our form. We’ll provide a customized roadmap and service agreement within 24 hours to support a smooth start to our partnership.
We are passionate about helping UK businesses like yours thrive in the digital landscape. Let us work together to amplify your online visibility, customer engagement and revenue growth through expert Digital Marketing Manager services.
Ideas, insights, and inspiration from the journey of Riaz Murshed.
Inside the Mind
No pressure, just ideas, insights, and how we can grow your brand
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